Engaging Men in Gender Initiatives: Stacking the Deck for Success (Report)Dec 15, 2009
Catalyst believes that men have a critical role to play in diversity and inclusion efforts, especially initiatives to eliminate gender bias. In Engaging Men in Gender Initiatives: What Change Agents Need to Know, the first report in Catalyst’s Engaging Men in Gender Initiatives series, Catalyst provided pivotal information about the cultural forces that can undermine organizational efforts to fully engage men as champions of gender initiatives. In this second report, Catalyst examines factors that can heighten or dampen men’s interest in acquiring skills to become effective change agents for gender equality at work.
The study findings revealed four factors influencing men’s interest in D&I training. The most important factor was men’s perception of how interested other managers would be in the course. Other important factors included men’s perceptions regarding the impact the training could have in improving the external communities where their businesses operated, the relevance of the training to their current job, and men’s zero-sum belief regarding gender diversity efforts.