Frontline Employees Initiative

Catalyst is meeting the moment and broadening our focus to include women in frontline roles, so all women thrive.


To  expand our reach  to include a larger spectrum of companies and employees.

To  include women throughout the workforce , from the frontline
to the C-suite.

To  support more women within our Supporter companies , with an initial focus on the hospitality, manufacturing, and retail industries in the US.


The Frontline Employees Initiative is an important evolution stemming from what we have always known to be true—that equity in the workforce has a positive impact on all employees, regardless of title or workplace, enabling them to thrive.


Step 1

We are currently  engaging in major new research  into the needs and challenges of frontline employees, conducting intensive one-on-one interviews and surveys with women, managers, and executives across the hospitality, manufacturing, and retail industries.

Step 2

We will  create actionable solutions  and resources (e.g., tools and infographics) that draw from our research, demonstrating how to create a workplace environment where frontline employees can thrive.

Catalyst FEI Executive Interviews

“We have some facilities that are old and don’t even have a women’s restroom. Or the restroom is across the [site] somewhere and you have to wear a [uniform] to get to it. We have some work to do in that space.​​”


“If you don’t have affordable access to childcare, there are limitations to the schedule. You can work the hours you can be available and that then impacts the way in which you may view advancement and opportunity [and] the way in which other people perceive your interest in advancement and opportunity.”

Want to participate?

Please reach out to your Catalyst Relationship Manager.