Sponsorship and Mentorship

Sponsors are advocates in who use their influence to help others advance, while mentors provide advice, feedback, and coaching. Both are important to advancement as employees navigate the workplace and earn opportunities for growth.

  • Guide

    Catalyst sponsorship guide

    This Sponsorship Guide details relevant research, case studies, and quotes from leaders related to the importance of sponsorship relationships.

  • Research

    Performance feedback and support crucial for retaining Black employees

    Black employees say that their advancement has been limited because they lack mentors and sponsors and they do not receive sufficient performance feedback. Learn how you can make a difference.

  • Infographic

    Coaches, mentors, and sponsors: Understanding the differences

    You can't get ahead without help from other people. Find out how different people can help in different ways.

All Sponsorship and Mentorship content

Course

New

Leading with a sponsorship mindset: Knowledge Burst

In this microlearning, learn how and why to adopt a sponsorship mindset in your management style.

Guide

It’s time to evolve how we develop women leaders

Companies are rethinking women’s leadership development programmes — shifting from “fixing” women to building inclusive systems that unlock everyone’s potential.

Profile

Sahiba Matta, Chief of Staff, Vaccines, Sanofi

Discover how Sahiba Matta's journey at Sanofi demonstrates inclusive workplace practices through mentorship and career mobility in the vaccines division.

Profile

Ju-hsien (Ruby) Chang, Senior Manager, Audit, KPMG

How Ruby Chang advanced from Taiwan to KPMG US, leads high-visibility projects, and champions diversity through the Asian Pacific Islander BRG.

Guide

Catalyst sponsorship guide: How to build an effective sponsorship program

Create impactful sponsorship programs that drive talent development. Learn best practices for program design, implementation, and measurement.

Guide

Catalyst sponsorship guide

This Sponsorship Guide details relevant research, case studies, and quotes from leaders related to the importance of sponsorship relationships.

Guide

Catalyst sponsorship guide: Navigating sponsorship for career growth as a sponsee

Learn how to maximize your sponsorship relationship and advance your career. Access proven strategies to build strong partnerships with sponsors.

Guide

Catalyst sponsorship guide: How to be an effective workplace sponsor

Develop key sponsorship skills to advance diverse talent. Learn strategies to create meaningful career opportunities for your sponsees.

Guide

Catalyst sponsorship guide: Why sponsorship programs are important

Discover how sponsorship programs accelerate diverse talent and drive business success. Learn the proven benefits of strategic sponsorship.