Women in High Tech
What Is "High Tech"1
- The U.S. Department of Labor defines "high tech" as more than computers, software, and the Internet. The term is used to describe industries, occupations and products in which cutting-edge, state-of-the-art technologies are used. High-technology firms systematically apply scientific and technical knowledge to problem solving and conduct a substantial amount of research and development. The Bureau of Labor Statistics has described "high-technology" occupations as scientific, technical, and engineering occupations, such as: engineers; life and physical scientists; mathematical specialists; engineering and science technicians; computer specialists; and engineering, scientific, and computer managers.
Employment in High Tech2

Education3




Buying Power
- Of the roughly $200 billion that will be spent at retail on CE products by consumers in 2007, $90 billion, or 45%, will be made by women at the checkout counter (either in person or online).4
Sources
1 U.S. Department of Labor, Women's Bureau, "Women In High-Tech Jobs," July 2002.
2 Current Population Survey, Bureau of Labor Statistics, "Employed persons by detailed occupation, sex, race, and Hispanic or Latino ethnicity, 2008," Annual Averages 2008 (2009).
3 National Center for Education Statistics, "Bachelor's, master's, and doctor's degrees conferred by degree-granting institutions, by sex of student and field of study: 2005-2006," Digest of Education Statistics.
4 CEA Market Research Study, The Truth About Women and Consumer Electronics (July 2007).
UPDATED March 17, 2009